The Identity Operating System for Converged TV

Blockgraph - Infrastructure for the New Wave of TV reaching your audience and measuring its impact is harder than ever before.

Reaching and measuring your audience at scale is harder than ever before.

It really doesn’t have to be.

Some of the world’s leading TV distributors, publishers, advertisers, and data companies use Blockgraph’s platform to safely, securely, and transparently create and implement identity-based targeting and measurement solutions for converged TV advertising.

Our Three Building Blocks

Helping companies navigate the increasingly complex and fragmented TV landscape.

At Blockgraph, our interoperable approach to permissioned data collaboration is facilitated through these essential building blocks:

‍Household Identity: A universal census-level household identifier derived from first-party subscriber data using an innovative, privacy-centric approach‍
Platform: A privacy-centric, flexible, secure data collaboration and activation platform‍
Ecosystem: A network of internet operators, publishers, distributors, marketers, platforms, and data partners focused on connected TV advertising

Together, they embody our commitment to advancing privacy-safe data collaboration and driving innovation in the world of converged TV advertising.