The Identity Operating System for Convergent TV

Blockgraph - Infrastructure for the New Wave of TV reaching your audience and measuring its impact is harder than ever before.

Reaching and measuring your audience at scale is harder than ever before.

We're here to simplify.

Some of the world’s leading TV distributors, publishers, advertisers, and data companies use Blockgraph’s platform to safely, securely, and transparently interchange audience intelligence, manage data partnerships, and enable identity-based solutions for convergent TV advertising.

Why Blockgraph

An interoperable approach to permissioned data collaboration, built with managing privacy compliance at its core.

INDUSTRY OWNED AND OPERATED

We’re Laser Focused

Born out of the need to reach audiences at scale in an increasingly fragmented convergent TV ecosystem.

BUILT FOR BUILDERS

We’re Enabling Enablers

We simplify the complexity for you, so your teams spend time building differentiated solutions using the industry’s best and most trusted data sets.

AGILE ENVIRONMENT

We're An Always-on Platform

Our software provides the dexterity to quickly iterate and develop high quality, data-driven advertising solutions with unprecedented speed and scale.

Blockgraph Solutions

PERMISSIONED

You control your data-driven future

Set how your data can be used in accordance with your business and data policies.

AUTHENTICATED

Real audiences, at scale

Connect your data with the industry's best identity services, distribution channels, and viewership data.

BUILT FOR SPEED AND EFFICIENCY

Future-forward approach

Match and share audiences significantly faster than, and without the transactional matching fees of, traditional data onboarding solutions.

DIRECT

Your business is your business

Work directly with your partners and eliminate unnecessary "hops" to activate audiences and measure results.

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Blockgraph Platform

DEFINING BLOCKGRAPH’S IDoS

An Identity Operating System (IDoS) is software that communicates with audience data attributes and allows other programs to use that data in an effort to recognize and understand individual audiences and households across channels and devices.

With Blockgraph's IDoS, companies can find, reach, and measure audiences across TV touchpoints in connected homes. We also help companies connect with and resolve identities via trusted partners, create custom audiences and lookalike models, and action targets across distribution channels.

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