March 4, 2021
Partnership will facilitate the application of authenticated data to target, reach and measure households across convergent TV platforms
Blockgraph -- a platform providing aggregated, anonymized data for advanced advertising deals - has struck a deal with U.S. consumer insights company TransUnion for a focus on identity data and solutions.
Blockgraph CEO, Jason Manningham, will join TVSquared President Jo Kinsella on the topic of "Reaching the Total Audience on TV: The Power of Cross-Platform Advertising" for a live AdWeek webinar.
January 21, 2021
As we embark on a new year, we’d like to introduce you to our new website that reflects the growth and evolution of Blockgraph, what technology we’re providing the market, and where we believe the industry can go to build a much more streamlined and efficient ecosystem.
December 22, 2020
But while viewers can easily find new content across dozens of streaming services, each new...
This challenging year has unlocked some of the greatest opportunities for the TV advertising…
TV measurement and attribution firm TVSquared and Blockgraph, which securely connects data providers
TVSquared, a global leader in TV measurement and attribution, and Blockgraph, a privacy-focused…
Blockgraph platform allows users to provide deidentified insights to advertisers for media planning…
