BeetTV: "Blockchain Can Ease Connected TV Ad Tax: Manningham"
In the not-to-distant future, blockchain-enabled technology could help TV advertisers more accurately measure the effectiveness of their ads and reduce fees paid to intermediaries.
June 8, 2023
New Technology Solution Will Facilitate Interoperability Across Identity Solutions for Advertisers, Publishers and TV Distributors
January 10, 2023
“The purpose of thinking about the future is not to predict it but to raise people’s hopes." -Freeman Dyson