November 8, 2021

Video: Brad Stockton, SVP, US National Video Innovation, Dentsu International - Blockgraph Beet.TV Leadership Series

Blockgraph
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Convergent TV
Cross-Platform Measurement
Cross-Platform Addressability
Strategic Audience Development
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In conversation with Andy Plesser for Blockgraph's Beet.TV Leadership Series, Brad Stockton, SVP, US National Video Innovation at Dentsu International, talks about fragmentation in the connected TV environment and his hopes for interoperability and collaboration across the industry.

 

This video is part of the Blockgraph Beet.TV Leadership Series, "Arriving at Your Audience: Why Direct-to-Household Connectivity Is Critical for TV Advertisers.“

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