
Madhive is partnering with TV identity resolution company Blockgraph for a more direct connection to media supply.

In this webinar, Jason Manningham and Sean Cunningham discuss the role data clean rooms and clean tech play in helping marketers balance data strategy and data privacy across the multiscreen TV ecosystem.
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Watch this free webinar on demand to hear Blockgraph's Jason Manningham and VAB's Sean Cunningham demystify, define, then explore data clean rooms and clean tech

In the latest example of the upending of the traditional TV model, Charter decided if you can’t beat them, join them.

Blockgraph and NBCUniversal today announced a new partnership to optimize first-party data activation for the media and entertainment industry.