October 10, 2024
First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI
August 6, 2024
Once again, The Olympics has demonstrated the pinnacle of human achievement and the indomitable spirit of athletes who’ve sacrificed so much to compete on the world’s biggest stage.
May 15, 2024
Combined technologies enhance the value of linear TV advertising and propel industry toward a privacy-first data-powered future
March 11, 2024
Why Comcast’s new Signal Authentication Service is a game changer for TV
July 10, 2024
Collaboration is intended to address measurement challenges in a cookieless world and drive improved patient outcomes