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May 16, 2022
Blockgraph That Data
Introducing our inaugural “Blockgraph that Data” campaign
Company
Insight
April 27, 2022
Cadent Integrates Blockgraph to Enable More Effective Targeting of Addressable TV Audiences For its Aperture Clients
The agreement enables marketers to more efficiently plan, target, and measure campaigns across the fragmented CTV landscape
Company
Cross-Platform Addressability
Convergent TV
April 6, 2022
Blockgraph Announces Elevation of Charter’s David Kline to Chairman of The Board of Directors and Appointment of Comcast Advertising’s Mark McKee as a Member of The Board
The company’s broad industry support reflected in new appointments.
Company
Featured
Convergent TV
January 25, 2022
Video: Travis Scoles, SVP, Advanced Advertising, ViacomCBS - Blockgraph Beet.TV Leadership Series
In this video interview, ViacomCBS' Travis Scoles discusses innovations addressing media fragmentation.
Convergent TV
Cross-Platform Measurement
Video
Insight
January 24, 2022
Video: TVOT Live! 2022 Advanced Ad Targeting and Data Panel Session
Watch a replay of the TVOT Live! 2022 panel session "Advanced Ad Targeting and Data"
Convergent TV
Cross-Platform Addressability
Company
Video
Insight
January 10, 2022
Video: Aleck Schleider on How Blockgraph Works
In this interview from the Beet Retreat Santa Monica, Schleider talks all things Blockgraph.
Company
Convergent TV
Data Matching
Household Identity
Video
January 10, 2022
Blockgraph Announces Partnership with Catalina for Enhanced Targeting and Measurement Capabilities Across Convergent TV
The new agreement enables advertisers in the CPG and retail industries to better understand the impact of TV advertising on consumer shopping decisions
Convergent TV
Cross-Platform Measurement
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