
New relationship offers accuracy and responsiveness for audience-driven multiscreen TV campaigns

The agreement enables marketers to more efficiently plan, target, and measure campaigns across the fragmented CTV landscape

The company’s broad industry support reflected in new appointments.

In this video interview, ViacomCBS' Travis Scoles discusses innovations addressing media fragmentation.

Watch a replay of the TVOT Live! 2022 panel session "Advanced Ad Targeting and Data"

The new agreement enables advertisers in the CPG and retail industries to better understand the impact of TV advertising on consumer shopping decisions

In this interview from the Beet Retreat Santa Monica, Schleider talks all things Blockgraph.