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Press Releases
Featured
 | 
Press Releases
June 9, 2021

Blockgraph Appoints Media And Advertising Veteran Scott Collins As EVP Of Client Partnerships And Sales Strategy

Collins joins the company following an extended period of success and innovation at AMC Networks and NBCUniversal

Company
In the News
In the News
May 27, 2021

Blockgraph Plans to Integrate its Technology and Tools with The Trade Desk

The move would streamline advertising across all TV platforms, explains the Blockgraph CEO

Convergent TV
Cross-Platform Addressability
Company
In the News
In the News
May 7, 2021

Blockgraph Links Up With The Trade Desk To Bring UID 2.0 To Convergent TV

Blockgraph and The Trade Desk partner to help advertisers activate first-party data and deliver targeted ads across convergent TV platforms.

Company
Press Releases
Featured
 | 
Press Releases
May 7, 2021

Blockgraph and the Trade Desk Announce Integration Plan to Securely Activate First-Party Data Via Unified ID 2.0 Across Convergent TV Platforms

Integration aims to allow advertisers to target audiences across linear, connected, and addressable TV advertising in a privacy-conscious way

Company
Insight
Insight
May 5, 2021

Blockgraph’s Jason Manningham Speaking at TV Transformed Virtual Summit

As advertisers increasingly prioritize audience-first media strategies, the cross-platform TV industry is dealing with a “perfect storm” of challenges around identity and privacy. Explore the latest in identity and cookie alternatives, and the growing importance of privacy in an audience-first world.

Company
Insight
Featured
 | 
Insight
April 21, 2021

Blockgraph’s Jason Manningham to Speak at the Advanced Advertising Summit

Blockgraph CEO, Jason Manningham, will join industry colleagues to discuss how the TV industry can maintain brand safety while achieving better targeting, measurement, attribution and privacy protection.

Company
Insight
Insight
April 14, 2021

Why TV Advertising Needs its Own Identity Operating System

As the TV advertising business races to embrace digital-like tactics, we need to find a way to establish a convergent TV advertising marketplace that works for everybody.

Company
Identity
Convergent TV
Insight

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