Blockgraph’s platform enables companies to securely interchange audience intelligence with trusted partners to find, reach, and measure targeted audiences across TV touchpoints in connected homes.
companies connect and resolve identities, create custom audiences and lookalike models, and action targets across distribution channels.
Harness the value of your first-party data to create audiences, plan media, and target prospects and customers across all forms of TV and premium video in a privacy-focused way.
Collaborate with inventory and demand partners to understand overlapping audiences and size potential reach across distribution partners and endpoints.
Seamlessly activate your target audience across all distribution channels - data-driven linear, addressable TV, connected TV, premium video publisher websites and apps.
Deterministically connect delivery data across platforms to a single household ID that allows measurement of cross-platform reach, frequency, and attribution to understand the value of your media.
Harness proprietary data and insights to create then activate high value audiences across distribution endpoints.
Leverage this clean room on demand service for secure, privacy-safe analysis between first-party data sets.
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