Blockgraph’s core platform enables a variety of cross-channel solutions for audience-optimized planning, addressable advertising, measurement and attribution.
companies connect and resolve identities with trusted partners, create custom audiences and lookalike models, and action targets across distribution channels.
Harness the value of your first party data to create audiences, plan media, and target prospects and customers across all forms of TV and premium video in a privacy-focused way.
Collaborate with inventory and demand partners to understand overlapping audiences and size potential reach across distribution partners and endpoints.
Seamlessly activate your target audience across all distribution channels - Data Driven Linear, Addressable TV, Connected TV, premium video publisher websites and apps.
Deterministically connect delivery data across platforms at the household level to allow measurement of reach, frequency, and ad effectiveness at the household level.
Harness proprietary data and insights to create high value audiences and distribute them across distribution endpoints.
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