The Identity Operating System for Converged TV

Blockgraph - Infrastructure for the New Wave of TV reaching your audience and measuring its impact is harder than ever before.

Reaching and measuring your audience at scale is harder than ever before.

It really doesn't have to be.

Some of the world’s leading TV distributors, publishers, advertisers, and data companies use Blockgraph’s platform to safely, securely, and transparently create and implement identity-based targeting and measurement solutions for converged TV advertising.
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Our Three Building Blocks

Helping companies navigate the increasingly complex and fragmented TV landscape.

Blockgraph Integrated Platform

At Blockgraph, our interoperable approach to permissioned data collaboration is facilitated through these essential building blocks:

  1. Household Identity: A universal census-level household identifier derived from first-party subscriber data using an innovative, privacy-centric approach
  2. Platform: A privacy-centric, flexible, secure data collaboration and activation platform
  3. Ecosystem: A network of internet operators, publishers, distributors, marketers, platforms, and data partners focused on connected TV advertising

Together, they embody our commitment to advancing privacy-safe data collaboration and driving innovation in the world of converged TV advertising.

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Partners

Comcast
Charter Communications
Paramount
Dish Media
Cox Media
 A4 Advertising
Polk Auto (IHS Markit)
NBCUniversal
Madhive
Innovid
Datavant
Ampersand
TransUnion
ACXIOM
Cadent LLC
Kantar
tvScientific
FreeWheel
Comscore
Videoamp
Full Throttle
ABCS Insights
Kochava
Throtle
Speedeon Data
Xumo
Comcast
Charter Communications
Paramount
Dish Media
Cox Media
 A4 Advertising
Polk Auto (IHS Markit)
NBCUniversal
Madhive
Innovid
Datavant
Ampersand
TransUnion
ACXIOM
Cadent LLC
Kantar
tvScientific
FreeWheel
Comscore
Videoamp
Full Throttle
ABCS Insights
Kochava
Throtle
Speedeon Data
Xumo

Blockgraph Benefits

Our always-on platform simplifies the complexity of data-driven connected TV advertising.

Permissioned Solutions - You control your data-driven future

PERMISSIONED

You control your data-driven future

Set how your data can be used in accordance with your business and data policies.

Authenticated Solutions - Real audiences, at-scale

AUTHENTICATED

Real audiences, at scale

Connect your data with the industry’s best identity services, distribution channels, and viewership data.

Solutions Built for Speed and Efficiency - We’re a real value exchange

BUILT FOR SPEED & EFFICIENCY

Future-forward approach

Match and share audiences in near real-time without the transactional matching fees of traditional data onboarding solutions.

Direct Solutions - Your business is your business

DIRECT

Your business is your business

Work directly with your partners and eliminate unnecessary “hops” to activate audiences and measure results.

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