How We’re Kicking Off 2021
As we embark on a new year, we’d like to introduce you to our new website that reflects the growth and evolution of Blockgraph, what technology we’re providing the market, and where we believe the industry can go to build a much more streamlined and efficient ecosystem.
When we first launched Blockgraph, our goal was to develop a more secure, privacy focused, way to use data insights and share information across TV. In 2021, we will continue to advance that mission, and we’ll do so in a way that helps you traverse the nuanced and complicated landscape of the evolving TV ecosystem. We know reaching the right audiences and measuring impact is hard, and we believe that a new infrastructure that puts privacy first is required for the industry to fulfill the full promise of convergent TV advertising. We’re building that platform to create efficiencies and speed that have never been seen before. And we’ll help you get there step by step.
And this new website will be our marketing destination to help educate and inform you of what we’re doing with our partners, how they’re building their data-enabled solutions using the Blockgraph platform, and the benefits all parties will achieve on our platform. So, please visit us often, and let us know what we can do to be a resource to our industry.