Video: Pooja Midha, Chief Operating Officer, Comcast Advertising - Blockgraph Beet.TV Leadership Series

In this video interview, Comcast Advertising's COO Pooja Midha talks about data-driven CTV, as well as the importance of data quality and data security to move the entire industry forward. Midha also discusses some of the benefits of Blockgraph's DoubleBlock "clean room on demand" service.

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This video is part of the Blockgraph Beet.TV Leadership Series, "Arriving at Your Audience: Why Direct-to-Household Connectivity Is Critical for TV Advertisers.“