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Posted on 
April 7, 2021

The TV Data Initiative Is Looking to Streamline the TV Data Ecosystem

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As part of its commitment to creating a better, safer, and more sustainable convergent TV advertising ecosystem, Blockgraph is proud to be a founding member of the TV Data Initiative.  The TV Data Initiative is a new industry program designed to help the television industry –  advertisers, agencies, MVPDs, programmers and other distributors – unlock the full potential of the new TV data ecosystem in the US.

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