January 10, 2023
“The purpose of thinking about the future is not to predict it but to raise people’s hopes." -Freeman Dyson
December 21, 2022
2022 feels like a significant year.
December 15, 2022
With more data available than ever before, attention should be better monetized.
November 7, 2022
We are rapidly approaching a make-or-break moment for marketers.
November 1, 2022
Kantar’s match rates with TV partners have increased over 10x since integration with Blockgraph, bringing a new level of clarity and granularity to convergent TV measurement
October 17, 2022
New relationship offers accuracy and responsiveness for audience-driven multiscreen TV campaigns
April 14, 2025
Report Outlines Strategies for Brands and Agencies to Use Household Level Identity to Unify CTV and Linear Advertising Ahead of This Year’s Upfronts
February 27, 2025
New integration helps VideoAmp more accurately and efficiently measure audiences across multi-screen video platforms in a privacy compliant manner
December 17, 2024
Explore emerging trends that will reshape TV ad tech and redefine roles across the marketplace.
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