Blockgraph Unveils Instant Audiences, the First Agentic AI Solution to Turn Local Proximity and Neighborhood Insights into Campaign-Ready Audiences

October 8, 2025

Advertisers can now describe audiences in simple language and instantly activate deterministic household audiences based on proximity to stores, underperforming locations and neighborhood demographics - all in a privacy-focused manner

Blockgraph Builds on OnDemand Platform Success with Launch of Collaborative Insights and Geo-Based Audiences

July 23, 2025

New capabilities deliver turn-key targeting and measurement capabilities built for local TV and streaming advertisers

Blockgraph and the 4As Partner to Release New Research About the Power of Household Identity in the New TV Era

April 14, 2025

Report Outlines Strategies for Brands and Agencies to Use Household Level Identity to Unify CTV and Linear Advertising Ahead of This Year’s Upfronts

Blockgraph Successfully Integrates its Identity and Data Collaboration Platform with VideoAmp to Elevate Multiscreen Video Measurement Capabilities for Publishers and Advertisers

February 27, 2025

New integration helps VideoAmp more accurately and efficiently measure audiences across multi-screen video platforms in a privacy compliant manner

Blockgraph Announces Release of Blockgraph OnDemand, A Self-Serve First-Party Data Onboarding Solution

October 10, 2024

First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI

Datavant and Blockgraph Establish Partnership to Improve Measurement for Healthcare Advertising

July 10, 2024

Collaboration is intended to address measurement challenges in a cookieless world and drive improved patient outcomes