November 1, 2022
Kantar’s match rates with TV partners have increased over 10x since integration with Blockgraph, bringing a new level of clarity and granularity to convergent TV measurement
October 17, 2022
New relationship offers accuracy and responsiveness for audience-driven multiscreen TV campaigns
June 9, 2022
Blockgraph’s Identity Operating System to enable FullThrottle’s first-party household data to support privacy-compliant targeting and planning.
April 27, 2022
The agreement enables marketers to more efficiently plan, target, and measure campaigns across the fragmented CTV landscape
April 6, 2022
The company’s broad industry support reflected in new appointments.
January 10, 2022
The new agreement enables advertisers in the CPG and retail industries to better understand the impact of TV advertising on consumer shopping decisions
January 10, 2023
“The purpose of thinking about the future is not to predict it but to raise people’s hopes." -Freeman Dyson
December 21, 2022
2022 feels like a significant year.
December 15, 2022
With more data available than ever before, attention should be better monetized.