January 25, 2022
In this video interview, ViacomCBS' Travis Scoles discusses innovations addressing media fragmentation.
January 10, 2022
The new agreement enables advertisers in the CPG and retail industries to better understand the impact of TV advertising on consumer shopping decisions
December 20, 2021
In this video, Horizon Media's Campanelli shares insights on measurement across connected TV.
December 1, 2021
In this interview, Effectv's John Brauer discusses the deeper analysis facilitated by DoubleBlock
November 17, 2021
Integration Will Fuel Enhanced Impression and Attribution Analysis Across All TV Platforms
November 8, 2021
In this video, Dentsu's Brad Stockton talks about fragmentation in the connected TV environment
January 12, 2024
New direct-to-DSP integration will empower marketers to more effectively target and optimize audiences across CTV and linear TV
December 13, 2023
First-of-its-kind DSP integration enables custom audience activation at scale across connected TV households in a programmatic, privacy-focused manner
October 23, 2023
The Blockgraph team had a fantastic evening hosting partners across the entire ecosystem in celebration of Advertising Week New York.