October 14, 2021
The new “clean room on demand” service will fuel the next generation of privacy-focused TV advertising analytics
August 16, 2021
Expert Advisory Group of experienced executive leaders from across the industry will work with founding members of Initiative to help advertisers, programmers, and distributors unlock potential of the fast-growing data-driven TV ecosystem.
June 30, 2021
Solution provides Spectrum Reach advertisers with multiscreen attribution and measurement insights at scale to precisely analyze linear, addressable and streaming TV campaigns
June 9, 2021
Collins joins the company following an extended period of success and innovation at AMC Networks and NBCUniversal
May 7, 2021
Integration aims to allow advertisers to target audiences across linear, connected, and addressable TV advertising in a privacy-conscious way
April 7, 2021
Founding members to help advertisers, programmers, and distributors unlock potential of data-driven TV marketplace
October 8, 2025
Advertisers can now describe audiences in simple language and instantly activate deterministic household audiences based on proximity to stores, underperforming locations and neighborhood demographics - all in a privacy-focused manner
October 7, 2025
Blockgraph CEO Jason Manningham debuts a new way to build audiences. Instantly.
July 23, 2025
New capabilities deliver turn-key targeting and measurement capabilities built for local TV and streaming advertisers