November 1, 2022
Kantar’s match rates with TV partners have increased over 10x since integration with Blockgraph, bringing a new level of clarity and granularity to convergent TV measurement
June 9, 2022
Blockgraph’s Identity Operating System to enable FullThrottle’s first-party household data to support privacy-compliant targeting and planning.
May 16, 2022
Introducing our inaugural “Blockgraph that Data” campaign
April 27, 2022
The agreement enables marketers to more efficiently plan, target, and measure campaigns across the fragmented CTV landscape
January 25, 2022
In this video interview, ViacomCBS' Travis Scoles discusses innovations addressing media fragmentation.
January 24, 2022
Watch a replay of the TVOT Live! 2022 panel session "Advanced Ad Targeting and Data"
Advertisers can now describe audiences in simple language and instantly activate deterministic household audiences based on proximity to stores, underperforming locations and neighborhood demographics - all in a privacy-focused manner
Blockgraph CEO Jason Manningham debuts a new way to build audiences. Instantly.
New capabilities deliver turn-key targeting and measurement capabilities built for local TV and streaming advertisers
