September 17, 2020
TVSquared and Blockgraph are working together to provide omni-channel TV measurement and attribution capabilities.
This partnership will transform the way the industry thinks about using data to best support the cross-platform advertising ecosystem.
July 27, 2020
Addressable advertising veteran Aleck Schleider has joined Blockgraph as its first chief revenue officer.
An industry veteran, Aleck rings more than two decades of experience in digital and advanced TV advertising.
The new Blockgraph CRO has issued a call to major data and broadcast partners, as he joins the company.
June 1, 2020
Comcast has spun off Blockgraph, its blockchain-based data onboarding unit, into a joint venture.
New capabilities deliver turn-key targeting and measurement capabilities built for local TV and streaming advertisers
Report Outlines Strategies for Brands and Agencies to Use Household Level Identity to Unify CTV and Linear Advertising Ahead of This Year’s Upfronts
New integration helps VideoAmp more accurately and efficiently measure audiences across multi-screen video platforms in a privacy compliant manner
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